The Creative Journey
I have extensive experience designing packaging and graphics for licensed and private label brands, creating attractive and effective packaging while honoring the brand values stylistically, whether that means innovating a new creative direction or maintaining an established
identity.
Experience & Vision
With an educational background in both marketing and design, I have an in-depth understanding of strategic branding tied to company goals. Along with being a conceptual and technical designer, I have an acute sense of market trends that take concepts from ideation to execution.
I have designed packaging and promotional materials across many different brands including POLO, Lauren Ralph Lauren, Chaps, HotSox, K. Bell, and Sperry. I enjoy bringing my creative passion, and industry experience to each new design project.
Graphic Design
I create and produce high quality graphic imagery for every physical part of your brand experience, from packaging, to signage, to promotional materials.
Packaging Design
I specialize in packaging design and print production, bringing concepts to life in new and unexpected ways to create eye-catching direct-to-consumer or retail-ready packaging that leaves a lasting impression.
Creative Support
I provide support services for every step of creative asset development, aligning inspiration, business objectives, and pushing visuals into simple and memorable design.
Here is a sampling of some of the brands I have designed for:
